Investing Profile

Lia Cromwell(921)

VC
Writing pre-seed & seed checks for founders innovating at the US-Israel tech junction
upwest.vcTel Aviv, Israel
Photo of Lia Cromwell, Partner at UpWest

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11 Investors

Connected to David Stark (Ground Up Ventures), Guy Katsovich (Fusion VC), Ed Sim (Boldstart Ventures), and 8 other investors on Signal.

Duke University Network
94 CONNECTIONS
cb
UpWest Partner
$200K - $3.0M
$1.5M
9
$18.4M
CompanyStageDateRound SizeTotal Raised
Balance
Pre-Seed+SeedJun 2020$5.5M
$360M
Co-investors: Ido Vigdor (Viola Ventures), Gil Ben-Artzy (UpWest), Rex Salisbury (Cambrian Ventures), Ben Lang, Ameet Patel
Aspecto
Pre-SeedSep 2019$1
$1
CyCognito
Pre-SeedSep 2017
$100M
Co-investors: Larsen Jensen (Harpoon), William Allen (Harpoon), Gil Ben-Artzy (UpWest)
Simpo
Pre-SeedN/A
Zone7
Pre-SeedN/A
Co-investors: Gil Ben-Artzy (UpWest), Raanan Bar-Cohen (Resolute Ventures)
Altostra
Pre-SeedN/A
Expain
Pre-SeedN/A
BeeHero
Pre-SeedN/A
Co-investors: Gil Ben-Artzy (UpWest)
We are first check investors in Israeli founders building for the US market. We are most interested in backing teams with at least 1 Israeli founder who have (or plan to have) the CEO based in the US -- this is because we are big believers in being next to your customers and leading your GTM from your target market starting at the earliest stages.
We invest in pre-seed and seed stage Israeli founders looking to establish their operational HQ in the US from day one, with the CEO physically present in the US. For us, that means businesses targeting other geographies are not a fit.
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